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‘FAIRY
tales are a way to deal with our world, they give us a little bit of sunlight.
In 1937, Snow White came out at the height of the Depression. To us fairy tales
are like a lottery ticket. Why do buy a lottery ticket? So you win so much
money you can tell your boss to go to hell and you can retire to an island that
you just bought. Isn’t that Cinderella’s story?”
So
say the writers Adam Horowitz and Edward Kitsis in a February interview with
the Los Angeles Times, which was published in this corner of the newspaper
recently. Horowitz and Kitsis are the writers behind the blockbuster US series
Once Upon a Time, which gives a fascinating reimagining of the fairy tales we
grew up with in every weekly episode.
Of
course, there has been no better exponent of “tales as old as time” than The
Walt Disney Company, or simply Disney, the American multinational media
conglomerate founded by Walt and Roy Disney in the 1920s. The brothers built
what has become a global empire and a world-renowned icon on a cache of
animated films based on fairy tales and folk tales, their retelling ultimately
becoming as deeply embedded in popular culture as their source materials—from
1937’s Snow White and the Seven Dwarfs (from Snow White by the Brothers Grimm)
to 1991’s Beauty and the Beast (from La Belle et la Bête, a French fairy
tale)—that it was inevitable the animated films would spawn many other
multimillion-dollar enterprises.
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